Climate Futures’ 1PLANET Marketplace will launch during Earth Month as a blockchain-enabled, decentralized app (dapp) designed to help users do their part to mitigate the climate crisis — and keep it top of mind during COVID-19 hysteria.
Carbon-reduction experts Climate Futures will
launch their 1PLANET Marketplace —
a ready-to-use blockchain system and dapp (decentralized app) powered by the
1PLANET (1PL) token — in April, otherwise known as Earth Month. 1PLANET enables
individuals and businesses to take action against climate change by granting
easy and transparent access to carbon markets.
Carbon markets, used to finance sustainability projects around the world, last year were estimated to be worth $214 billion, a 34 percent growth from 2018.Carbon credits — the digital commodity that represents reductions in CO2
emissions — are a proven and globally recognized solution for pricing and
reducing carbon emissions, but historically have been only traded and used by
governments
and large corporations. Adding to the growing list of blockchain solutions that
enable
businesses,
governments
and
individuals
alike to take an active role in reducing their carbon footprint, 1PLANET
democratizes access to global carbon markets by tokenizing carbon credits:
1PLANET users can offset their daily carbon emissions through support of more
sustainable businesses, and having access to a more transparent and verifiable
carbon-offsetting service.
“Most people now understand that climate change is an existential threat.
Despite this knowledge, most people are left with the question of ‘what can I
really do about climate change?’” said Jesse Uzzell, CEO and founder of
Climate Futures. “It’s great that corporations like
Amazon
and
Microsoft
are now committing to reduce their carbon emissions, but … how can people and
smaller enterprises, which represent half the economy, take action and engage in
the fight against the climate crisis when they don’t have the same resources
available? We created the 1PLANET Marketplace to be the answer.”
The path to drawing down emissions
Learn more about how we can feasibly achieve ‘Drawdown’ for a climate-safe future from Lynne Twist, Senior Advisor for Project Drawdown, at SB’20 Long Beach.
1PLANET is designed for e-commerce and real-time transactional offsetting. Some
initial business partners include:
-
Ultra Music Festival, one of the
world’s largest electronic music festivals, is using 1PLANET develop its
pilot carbon-offsetting program -
Peace Boat, an international NGO that provides
educational cruises around the world, partnered with Climate Futures to
provide its customers and event partners a carbon-offsetting service. -
Pildora, a global sustainable fashion retail
marketplace, is using 1PLANET to create climate-friendly shipping options
for its customers.
Uzzell and his team hope the growing arsenal of tools equipping us to minimize
our daily environmental impacts will help keep the urgency of the climate crisis
top of mind, even as the COVID-19
pandemic
takes center stage and many parts of the economy grind to a
halt.
“While governments around the globe allocate capital and human resources to
mitigating the health and economic impacts of the coronavirus, global
temperatures continue to rise, jeopardizing humanity’s very existence. Despite
the hysteria created by the immediacy of COVID-19, the climate crisis remains
the greatest existential threat to the planet,” Uzzell told Sustainable
Brands™ in a recent email. “Experts warn the spread of infectious
diseases
like malaria could expand to new regions due to climate change, and heat-related
health concerns will be exacerbated. Our goal with the 1PLANET dapp is to keep
the climate crisis top of mind, and make it incredibly easy for people and
businesses to take steps to reduce carbon emissions and safeguard our future.”
